000 | 01018nam a2200241Ia 4500 | ||
---|---|---|---|
999 |
_c1138 _d1138 |
||
005 | 20170518175052.0 | ||
008 | 160422e2013 usu 000 0 eng d | ||
020 | _a978-0-316-34662-7 | ||
020 | _a978-0-316-31696-5 | ||
040 | _aB-IKIAM | ||
041 | _aeng | ||
082 |
_a302 _bG543t |
||
100 |
_aGladwell, Malcolm _9429 |
||
245 | 4 |
_aThe Tipping Point _b: How Little Things Can Make a Big Difference _cMalcolm Gladwell |
|
260 |
_aNew York _bHachette Book Group _c2013 |
||
300 |
_a323 P. _c21 cm. |
||
505 | _aIntroduction - The Three Rules of Epidemics - The Law of the Few: Conectors, Mavens, and Salesmen - The Stickiness Factor: Sesame Streer, Blue`s Clues, and the Educational Virus - Case Study: Suicide, Smoking, and the Search for the Unsticky Cigarette - Conclusion: Focus, Test, and Believe | ||
650 | 0 | _aSOCIAL PSYCHOLOGY | |
650 | 0 | _aCONTAGION (SOCIAL PSYCHOLOGY) | |
650 | 0 | _aCAUSATION | |
650 | 0 | _aCONTEXT EFFECTS (PSYCHOLOGY) | |
942 |
_2ddc _aB-IKIAM _b19-08-2016 _cBK _zBrayan Robles |