TY  - BOOK
AU  - Anderson,Chris
TI  - The long tail: why the future of business is selling less of more 
SN  - 9781401309664
U1  - 658.8 
PY  - 2008///
CY  - New York
PB  - Hyperion
KW  - Market segmentation
KW  - Internet marketing
KW  - Marketing
N1  - The Long Tail - The rise and fall of the Hit - A short History of the Long Tail - The three forces of the Long Tail - The new producers - The new MArkets - The new tastemakers - Long Tail Economics - The Short Head
ER  -